Fashion King

Woo Ki-myeong is an ordinary high school student who is tired of going to school. In the midst of his boring routine, he sees Park Hye-jin, a vivacious female student, and falls in love with her. However, Hye-jin is surrounded by slender, handsome boys, and Ki-myeong, a quiet student who seems unapproachable, is unable to get close to her.

In order to impress Hye-jin, he buys clothes online from a brand that is said to be a must-have for high school students, but the clothes turn out to be "knockoffs," not the real thing. After being laughed at by Hye-jin, Ki-myeong burns the fake clothes and vows to become the coolest guy in the world.